Say Hello To Our New Owners

McConnell Marketing was recently acquired by two senior associates, Katie Hively and Megan Sovik. You can read all about their professional credentials and history with the company in our official press release below… but, if you really want to know who the new owners are check out some of these lesser known facts about them. 

 

Katie Hively

  • Also known as “D.J. L8 K8.” She’s known for her ability to pick the right music for the office, an rdio.com expert as well as 8tracks playlist extraordinaire
  • Mother of twin first-graders
  • Has helped pioneer the art of “free pouring” coffee
  • Also part owner of  Brown Horse Projects, a mission based, non-profit organization
  • Takes an annual medical-relief mission trip to Haiti

 

Megan Sovik

  • Local celebrity, hosts a cooking segment on Youngstown’s 21 WFMJ news channel
  • Long time former speech coach and competitor
  • Breaking Bad enthusiast and Walking Dead tolerator
  • Understands more about northeast Ohio’s grocery industry than anyone should
  • Experienced cyclist who participates in the annual Ride M.S. “Pedal to the Point” multiple sclerosis awareness event

 

Okay, now here’s the official stuff:

Long-Term Associates Purchase McConnell Marketing

Canfield-based Boutique Hospitality Marketing Firm

(Canfield, OH) – McConnell Marketing, a hospitality marketing communications firm founded in 1991, has been acquired by two senior associates. The new owners, Katie Hively and Megan Sovik, have been with McConnell Marketing more than ten years each and have served as Senior Account Executives during that time. The new owners are equal partners and are committed to maintaining the company’s commitment to integrity, creativity, service and social responsibility. The firm will continue to operate under the current name.

Both Hively and Sovik graduated from Youngstown State University with Bachelor’s Degrees in Business Administration, majoring in Advertising and Public Relations. They have extensive experience in copywriting, graphic and web design, brand development, public relations, promotions and social media strategy.

McConnell Marketing specializes in hospitality marketing—offering services including copywriting, editing, graphic design, print/web production, creative services and social media marketing. During its 25 years in business, McConnell Marketing has earned a national reputation in the industry, servicing some of the most prestigious hotel names in the country. Among those on the current client roster are Mandarin Oriental Hotel Group, Ritz-Carlton Hotels and Resorts, St. Regis, InterContinental Hotels and Resorts, as well as many independently owned and operated hotels.

McConnell Marketing had been owned by Mark W. McConnell since its inception. About the acquisition, McConnell says, “Megan and Katie are two of the most talented marketing professionals I’ve ever known. I have no doubt that the company will continue to thrive under their leadership.” McConnell will continue to serve as a full-time professor at the University of Mount Union.