Impactful Tourism
Promotional Items

Engaging designs that connect with visitors of all ages.


Services Offered

Design | Illustration | Promotional Items

Challenge

The Mahoning County Convention & Visitors Bureau needed promotional giveaways for their Canfield Fair booth that would attract attention, appeal to families, and leave visitors with a positive, lasting impression of the county. They wanted items that felt unique, tied into local attractions, and encouraged engagement beyond the event itself.

Solution

We developed a cohesive promotional concept that blended playful design with strong brand alignment. From ideation to sourcing to final production, we ensured every piece reflected Mahoning County’s identity and delivered a memorable experience for fairgoers. The result was a set of eye-catching giveaways that sparked conversation, encouraged interaction, and served as lasting reminders of the county’s attractions.

Client Goals

1. Boost booth engagement – Attract more visitors to the Canfield Fair booth and encourage them to stay longer.

2. Appeal to families – Create giveaways that resonate with both kids and parents, making the booth a fun stop for all ages.

3. Promote local attractions – Incorporate recognizable Mahoning County landmarks and activities to spark interest in visiting the area.

Promotional Coloring Book & Sunglasses

To create a fun, family-friendly experience, we designed a full-size, high-quality coloring book featuring hand-drawn scenes from Mahoning County’s most popular attractions. Paired with playful, branded sunglasses, these items not only drew visitors to the Canfield Fair booth but also gave them something to take home and enjoy long after the event—keeping Mahoning County top of mind for future travel plans.

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Let’s work together

We partner with you and your team to brainstorm new ideas, craft solutions to upgrade existing collateral, and everything in between.

Name

Founded in 1991, McConnell Marketing is a full-service marketing firm that takes pride in work that is effective, on-budget, on-time, and created through a fun and respectful process (life is too short to do otherwise!). We leverage our cutting-edge branding and creative development to deliver targeted results.

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(330) 286-0487 | info@mcconnellmarketing.com
7 court st ste 200, canfield, oh 44406

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