Why the Hospitality Industry is the World Cup’s Biggest Fan!
Yep, two weeks in a row we are posting about the World Cup. Sorry non-soccer non-futebol fans, but the World Cup is the biggest sporting event in the world!
That being said, the biggest sporting event in the world is bound to have a pretty substantial impact on the economy. But what about specific industries?
Here are some interesting stats that show how this year’s World Cup is affecting the Hospitality Industry (at least in Brazil)!
40
Percentage Increase in price of the average flight to Brazil since last year.
4.5 million
Increase in International tourists to Brazil since 2012. 
25 billion
Amount in US Dollars expected to be spent by tourists as a result of the 2014 World Cup.
300 and 461
Average price of a hotel room inBrazil in USD for 2013 and 2014 respectively. 
8,000
Increase in the number of hotel beds since 2013. 
198
New accommodations built specifically for the World Cup.
90
Occupancy at Hotels in Rio De Janeiro expected for the duration of the World Cup!
Regardless of whether or not you like the World Cup, if you’re in the hospitality industry you should be hoping and praying that it’s coming to your country. It’s hard to match the type of travel increase the event creates!
Where do Brazil’s hotels go from here?
The tough question for Brazil now is how to adjust back to normal tourism numbers after The Cup is over. The honeymoon can’t last forever.
On the bright side, even though the travel from sports fans is temporary, there is a chance that tourism numbers will remain at an elevated level even after a winner is crowned.
Perhaps the media coverage will provided of a marketing push for Brazil itself that it will enjoy years of increased tourism. Only time will tell. What we do know is that hotels in Brazil should enjoy this while it lasts!
What’s your favorite stat about the World Cup and the hospitality industry ? Let us know in our comment section below!
Sources:
- http://www.erevmax.com/ratetiger-news/infographic-brazil.html
- http://www.hotelnewsresource.com/article78113.html
- -http://www.washingtonpost.com/world/the_americas/world-cup-fans-find-many-alternatives-to-brazils-expensive-hotels/2014/06/18/64648ce0-f55d-11e3-a606-946fd632f9f1_story.html
- http://www.erevmax.com/ratetiger-news/infographic-brazil.html
