Surprising Pet-Friendly Hotels to Book Your Stay With

Surprising Pet-Friendly Hotels to Book Your Stay With

 

The hotel industry is experiencing a boom in pet-friendly hotels. It’s a feature that hotel chains and small hotels alike are offering to travelers. Some properties may shower your dog as the VIP guest of the evening, while others may focus on being convenient, affordable options in dog-friendly destinations. If you’re a hotelier, you may consider making your property pet-friendly to attract new customers. Take your pooch on your next trip by booking at one of these pet-friendly hotels.

Kimpton Hotel Born (Denver, Colorado)

Anchoring Denver’s revitalized LoDo neighborhood and Colorado’s transportation hub, Kimpton Hotel Born serves as Union Station’s most authentic urban refuge. With every architectural and culinary detail crafted to convey an elegant vibe, the hotel welcomes guests into a community of creativity, comfort, and ultimately, revitalization. Dog-friendly patios are within walking distance for dining and if you’re heading out sans dog, you’ll find trendy shopping, city events and quick access to public transit at Union Station.

Residence Inn by Marriott Saratoga Springs (Saratoga Springs, New York)

At Residence Inn Saratoga Springs, you’ll find extensive amenities and the comforts of home. Their hotel is convenient to downtown and area attractions including Saratoga Racecourse, SPAC, GlobalFoundries, KAPL and Skidmore College. Though slightly outside of town, that’s a reasonable trade-off for a hotel that’s not only dog-friendly but comes with larger rooms and suites, too. With nearby parks and pet-friendly attractions, this would be the perfect place to stay for larger dogs.

La Quinta Inn & Suites by Wyndham San Luis Obispo Downtown (San Luis Obispo, California)

Nearly all U.S. La Quinta Inns allow pets for a reasonable fee, making it a convenient option, especially for shorter stays where you are trying to save some cash. This beautiful, full-service property is located steps from both historic downtown and the Cal Poly campus. If you’re staying for leisure, their rooftop plunge pool, hot tub and outdoor fireplace invite you to relax while enjoying the best views in town. This property doesn’t have a lot of green space, so this hotel would fit better for those who aren’t on a tight schedule and can travel to parks multiple times a day.

Holiday Inn Express & Suites Coeur D Alene I-90 Exit 11, an IHG Hotel (Coeur d’Alene, Idaho)

Make yourself at home and enjoy a range of recreational amenities, including an indoor pool, a spa tub and a 24-hour fitness center at the Holiday Inn Express & Suites Coeur D Alene I-90 Exit 11. This hotel also features complimentary wireless Internet access, gift shops/newsstands and a picnic area perfect for your four-legged friend. Take advantage of the lake, forests and surrounding mountains, all without having to leave your furry friend at home (don’t forget to grab a goodie bag for them at check-in!).

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4 Instagram Photo Editing Tricks to Enhance Engagement

 

A good Instagram layout is key to help you gain followers, get noticed and get more sales. An increase in followers leads to more opportunities to promote your brand with different platforms and companies. With over 1 billion active users today, having a curated Instagram feed matters for every brand out there. Take your company’s feed to new heights using these photo editing tricks designed to help with engagement. Read more

4 Show-Stopping Hotels That Master the Art of Being Kid-Friendly

 

Nearly 9 in 10 parents are likely to travel with their children in the next 12 months, according to the Family Travel Association. It’s hardly surprising, then, that many properties are expanding their on-site offerings to include additional activities, facilities and room features specifically for children. Take inspiration from McConnell Marketing’s list of the top hotels catered to kids and start booking more families. Read more

What Are #HashtagClouds and How Can They Work for You?

What Are #HashtagClouds and How Can They Work for You?

 

#Hashtags took over the early 2010s, but their purpose for professionals became higher in relevance in the significant usage of #hashtagclouds — a group of relevant or strategic hashtags which can greatly increase your current and future exposure on Instagram. Since Instagram turned into one of the most popular marketing platform today, businesses large and small carefully craft a specific, targeted group of hashtags to garner more interaction. Understanding the intricacies of clouds and creating a viable set of hashtags gives many agencies a competitive social edge. So, what’s their purpose and how can #hashtagclouds could help you expand your reach socially?

What Are Hashtag Clouds?

Instagram hashtag clouds are a different way to label and categorize your reels, posts, and stories. This method of organization helps Instagram better serve your posts to relevant audiences that are more likely to interact with posts through commenting or sharing, based on their algorithm. In their most simple function, the hashtags you use help make up the search results on the Instagram Explore page, which are different for every user and are based on what the user is interacting with.

How Do Businesses Use Clouds?

From local businesses to giant media corporations, many are implementing the usage of hashtags into their social media as a way to drive engagement. Businesses typically use anywhere from three to five targeted hashtags such as location-based (#Youngstown), branded (#McConnellMarketing), and descriptive (#WeeklyGroceryStoreAd) These help narrowly define the target market and ensure posts are showing up. Cloud sets can be as custom-tailored to posts as your time and budget allocate for creation.

How Do Hashtag Clouds Affect Reach?

McDonald’s hashtags clouds have a proven track record of success with a recent study comparing the number of hashtags used per post with average reach rates of over 18 million Instagram feed posts in late 2021. In the study, reach rate increases by 11% (from 24% to 35%) as the number of hashtags grows from one to 30. Start with a small number of targeted hashtags and slowly increase the number over time.

Interested in testing #hashtagclouds out, but don’t know where to start? Contact us today to set up a consultation with one of our content specialists!

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Kudos to the Creative Geniuses of these 4 Viral Campaigns

 

Viral marketing allows companies to better market their products by reaching consumers that ordinarily would not be targeted by its traditional marketing campaigns. This expanded reach allows the company to enter new markets and potentially expand its customer base. This approach can help in creating a lot of positive impact during promotional product launches or campaigns. It helps to get tremendous visibility, exposure, and better traffic which results in increased sales revenue. Creating successful viral campaigns is no easy feat; read more to learn about their excellent execution and what you can take from them.

Hyundai Collabs with BTS

Popular KPOP (Korean Pop) band BTS have exploded on social media within the last decade, easily having the largest fan base on every media platform imaginable. In an effort to share their message, Hyundai teamed up with BTS to produce a 60-second video ad that absolutely went viral with more than 105 million views on YouTube (one of the biggest counts of these recent viral marketing examples). Through this example of relationship marketing, BTS fans may now have a better awareness of the Hyundai brand in comparison to before the commercial aired, while Hyundai audiences may choose to listen to BTS’ songs or vote for them in award shows.

Zoom’s Background Contest

Zoom took off in popularity during the COVID-19 lockdown that made remote learning and working the norm. During that time, to capitalize on their popularity, Zoom started a virtual background contest in 2020 where they invited users to share the virtual backgrounds they made to use on Zoom calls on social media using the #MeetHappy hashtag. While it wasn’t the most viral campaign, it was done so to promote their hashtag, which is easily replicable for your business! Now Zoom uses #MeetHappy on many of its posts to help with brand awareness and announcements regarding the product and company.

Travis Scott Meal at McDonalds

McDonald’s is known for their meal deal specials and affordable prices, but in 2021, they branched out to try some influencer marketing featuring Travis Scott, who had just put out his new hit record. This meal took center stage on TikTok where users recorded themselves placing orders for the meal by playing the hit song “Sicko Mode” at drive-thru windows. As a direct result trend, many McDonald’s franchises couldn’t keep up with demand and McDonald’s quickly made the meal available only through the app. Months later, McDonald’s used all their new app members as the testers of their new rewards program.

Amazon Reposting User Generated Content

One of the best (and most cost-effective) ways to attempt virality is to share what your existing audience is saying about your business. Simply looking through your businesses reviews and comments could lead to anywhere from a weekly to monthly post about what exactly your audience is thinking about your business. Reposting reviews and comments on Instagram and other social networks can drive more traffic to your site and make people like your brand more. Plus, it increases interaction as more people will comment and review in hopes of being featured in the next social media post!

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